Wednesday, October 15, 2008


The New York Times had an article on the 12th exposing the recent explosion of cocktail culture.... Wow, they really have their hand on the pulse with this one. I mean really, cocktails? Who has read anything about cocktails recently?

Aside from the redundancy of the piece, I was struck by the picture included. It is of a bartender at the new Apotheke in Manhattan setting up Absinthe drips over flaming sugar cubes. I am quite surprised that a program of that stature would follow this relatively recent Czech tradition. I know it looks cool and all (it must really be crazy in the opium den aesthetic of Apotheke) but I was under the impression that this was total sacrilege. I am no big fan of the Wormwood Society (I ran afoul and scored a heap of vitriol for being photographed with a bottle of an unfavored Absinthe in the foreground) but I will defer to them as far as procedure goes and they could not be more clear that burning is wrong. I think I even saw a 'Friends don't let friends burn the sugar' T-shirt.

I would love to know what is going on there.

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